Mittata
A handmade children's brand, selling worldwide.
Reach: UK, Ireland & international
Engagement: Shopify build, theme & catalogue setup
Stack: Shopify, multi-currency & international shipping
Website: mittata.com
A small handmade brand that needed to sell globally.
Mittata makes handmade children's products - knitwear, colour-in t-shirts, cuddle cushions, name plaques, jigsaws, soaps, bags and bibs. The kind of small-batch brand where every item is made by hand and the audience is anyone with a young child anywhere in the world.
For a brand at this stage, building custom ecommerce would have been the wrong call - high cost, slow to launch, and overkill for the catalogue size. What they needed was the right platform configured properly:
- A platform that scales down sensibly - the costs and complexity of running a small handmade catalogue shouldn't look like running a thousand-SKU retailer
- Multi-currency & international shipping - buyers come from across the UK, Ireland, the EU, North America and beyond, each expecting their own currency at checkout
- Brand expression that doesn't fight the platform - a clean, playful storefront that feels handmade, not template-y, without rebuilding the wheel
- Low-overhead operations - one person should be able to add products, run promotions and ship orders without a developer in the loop
Custom-built ecommerce would have been the wrong tool. Shopify was the right one.
The right platform, configured properly.
Two Clouds delivered a Shopify build shaped around how Mittata actually sells - a clean, brand-led storefront, a properly structured catalogue, and multi-currency checkout configured for buyers across the UK, Ireland and beyond. Picking the platform that fits the stage of business is half the job; configuring it well is the other half.
Brand-Led Shopify Theme
A storefront designed around the playful, handmade character of the brand - typography, layout and product imagery treated as carefully as the products themselves, while staying on a maintainable Shopify foundation.
Structured Product Catalogue
Eight product collections - knitwear, colour-in t-shirts, cuddle cushions, name plaques, jigsaws, soaps, bags, bibs - set up with the categorisation, imagery and product data that makes a small catalogue browseable rather than buried.
Multi-Currency & International Shipping
Shopify Markets configured for buyers across the UK, Ireland, the EU, North America and beyond - shoppers see their local currency at checkout, and shipping rules are tuned for international orders.
Owner-Run Day to Day
The store is set up so adding products, updating stock, running promotions and shipping orders can all be done by the owner - no developer in the loop for day-to-day operations.
A small brand with a proper global storefront.
- Open for business worldwide - buyers across the UK, Ireland, the EU and beyond can shop in their own currency, with international shipping handled at checkout
- Brand-led storefront - a Shopify build that reflects the handmade character of the brand, not a generic template
- A catalogue you can actually browse - eight collections cleanly structured around how customers shop, not how Shopify defaults dictate
- Owner-managed day-to-day - products, stock, promotions and orders all handled in-house, with no ongoing developer cost on the operational side
- Right tool for the stage - Shopify keeps the cost and complexity proportional to the size of the catalogue, leaving room to invest where it matters
“Two Clouds could easily have sold me a custom build I didn’t need. Instead they set Mittata up properly on Shopify - the store looks the way I wanted, customers pay in their own currency wherever they’re ordering from, and I can add a new product line on my own without phoning a developer.”
Beverly Mills, Owner, Mittata
